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Men’s Fashion Retailer Universal Gear Announces Fall Denim Sale

For Immediate Release

(Washington DC, September 5th, 2012) - With Labor Day gone and fall right around the corner, the Washington DC-based men's fashion retailer, Universal Gear is introducing color as the new blue this fall, with their semi-annual denim promotion.

Universal Gear - home to G-Star, Diesel, Levi's, and Hudson - is pushing fashion forward with more colorful denim options this fall. "The customer has been asking for something new in denim and so we went out to find the very best examples of this for our fall push," says buying manager Chord Bezerra. Using inspiration from the runways, denim designers have adapted the jewel tone color palate to a new denim canvas. With hues of burgundy, navy, forest, and grey, there are color options for every man. "Colored denim is one of the newest style trends and will only gain momentum and popularity as we move into the holiday season, eventually exploding into spring," explained Universal Gear co-founder and owner David Franco.

Running from Thursday, September 6th until Wednesday September 26th, the Universal Gear semi-annual denim promotion is offering 25% off all full-priced jeans available at any of their flagship stores (Washington DC, New York, and Delaware) or on their website. (http://www.universalgear.com) While already discounted styles are not included in the seasonal sale, the promotion makes usually pricey denim more affordable, and therefore more widely available for the public to purchase.

Universal Gear, founded in 1993, is a premier retailer of clothing and accessories for the fashion-conscious man and whatever it is he may be doing. "It's for the man with the universal lifestyle," said Franco. Its top brands include G-Star, Diesel, Scotch & Soda, Levis, Ben Sherman, ES Collection, Penguin, 2(x)ist, Andrew Christian, Anthony Morato and many more. They also market a private label line of t-shirts, athletic wear, cashmere sweaters and board shorts under the Universal Gear label.

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